Cheltenham Food & Drink Festival
Cheltenham Food Festival started in 2008 and attracts around 20,000 visitors each June. Buy-From is an integral part of the festival team providing social media support which encompasses regular posts across social media platforms, the implementation of digital competitions, blogs and on-site support during the festival weekend.
A dozen blogs were written for last year’s festival and a number of competitions, one reaching more than 50,000 people. During the Festival weekend visits to the Cheltenham Food Festival Instagram page alone averaged 2,250 from key audience groups by location and age.